Book Review- How to Close Every Sale

Believe it or not, there are principles of selling and Joe Girard nails them in How to Close Every Sale! Recognized by Guinness Book of World Records as the worlds greatest salesman, Girard definitely knows what he’s talking about!! If you are in a sales position or business ownership of any kind, you really need to understand the elements of selling that can make you successful. Buy it, read it, live it and watch your sales explode!

Principle: “Truly outstanding salespeople are excellent listeners.”

Themes: people; systems; consistency; listening; questions; silence; knowledge; honesty

Read with: The E-Myth; Cashflow Quadrant; The Way to Wealth; Your Money or Your Life; Great Expectations; Middlemarch

Discussion Questions:
1- How did Joe become the greatest salesman in the world?
2- What principles does Joe teach? How do they apply to your life?
3- Why do people trust him and not other salesman? What creates trust in a relationship?


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